MKT 250 Web Business Creation Week 5 Reflection- Site Design
This week, we studied about site design and focused on building
our sites. Some sites that we studied about site design were:
We discovered and discussed what pages are necessary and why as
well as those that are just nice to have. We studied about flow, appearance,
color scheme and themes. We discussed ways to build credibility of your site
and how to keep customers engaged in your site. We discussed the importance of ease
of navigation for customers and how that can impact the design of your site.
Some
questions we asked were: Are you going to use the hamburger style of navigation,
or not, maybe a combination of styles. We
learned more about analytics and the role it plays in site design as well as in
the back end of things for your site. Images,
fonts, colors, loading speed, interactivity, etc. are all vital components that
can effect the success of your site. We also learned about how to create and
put payment buttons on your site. We experimented with this at the following
site. Buttons for Shopping Cart Purchases.
We researched websites that were the same type
of site we were wanting to build i.e. Blog, E-commerce, merchant, and so
forth. We compared those sites to each
other and determined the similarities, differences and what we felt would work
best for our site.
If I were to sum up what I learned this week is the details matter. It won’t matter how great your product is, or
your marketing is if you don’t take the time to pay attention to the details
that make a great site, you will be fighting an uphill battle and will probably
never be as successful as you want to be.
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